Best of Best WordPress Tutorials of 2019 on WPBeginner

Best of Best WordPress Tutorials of 2019 on WPBeginner

Another year is about to end and it is time to take a look back at 2019 to gain some perspective and reflect upon the progress. It was a particularly fantastic year for WPBeginner, WordPress community, and many of our new users who started new websites and businesses this year. We want to thank all of you for your continued support that keeps us motivated and energized. To keep up with our tradition, in this article we will share our staff-pick of the best of best WordPress tutorials on WPBeginner. We’ll also share an overview of 2019 from our CEO. WPBeginner Recap 2019 by Syed Balkhi Like every year, 2019 […]

At enterprise companies, SEOs cannot ‘do’ most of the SEO (An article to forward to non-SEO teams in your company)

At enterprise companies, SEOs cannot ‘do’ most of the SEO (An article to forward to non-SEO teams in your company)

This is part of our series on in-house SEO in which we dig into the operational challenges and opportunities that managing search engine optimization in-house presents. A shock to most non-SEO teams at large corporations is that they are the ones impacting SEO every day. They are even more surprised to learn that most SEO teams spend very little time “doing” SEO (because they can’t) and most of their time advising SEO. That’s what I’m going to talk about in this article. It’s one you may want to forward other teams. Most of my days are spent educating non-SEO teams at large corporations to understand the complexities of SEO and […]

The New Approach to Work-Life Balance

The New Approach to Work-Life Balance

CareerBuilder found that nearly half of American workers check email after they leave work, and 45% say they do work during non-business hours. Additionally, this phenomenon crosses global borders, prompting new laws in France and a campaign in Japan to limit working hours. Of course, we’d all love a little more balance in our lives. But it’s more than that. We need it. Today’s “always on” mentality has serious consequences. Stanford professors Joel Goh, Jeffrey Pfeffer, and Stefanos Zenios found that more than 120,000 deaths per year and approximately 5%–8% of annual healthcare costs may be attributable to workplace stress from long working hours, job insecurity, work-family conflict, high job […]

The New Approach to Work-Life Balance

The New Approach to Work-Life Balance

CareerBuilder found that nearly half of American workers check email after they leave work, and 45% say they do work during non-business hours. Additionally, this phenomenon crosses global borders, prompting new laws in France and a campaign in Japan to limit working hours. Of course, we’d all love a little more balance in our lives. But it’s more than that. We need it. Today’s “always on” mentality has serious consequences. Stanford professors Joel Goh, Jeffrey Pfeffer, and Stefanos Zenios found that more than 120,000 deaths per year and approximately 5%–8% of annual healthcare costs may be attributable to workplace stress from long working hours, job insecurity, work-family conflict, high job […]

The big list of Google My Business changes, upgrades and tests in 2019

The big list of Google My Business changes, upgrades and tests in 2019

For businesses that operate in the physical world, Google My Business (GMB) has become the center of the digital universe. Google is relying increasingly on content in GMB for ranking and less on third party citations and off-page signals than in the past. A lot happened with GMB this year, far too much to summarize in one post. (Joy Hawkins does a great job of capturing and summarizing most local SEO-related changes.) In addition to four major Google algorithm updates there was at least one major local algorithm update tied to neural matching, although BERT will affect local results as well. Below is a summary of most (though not all) […]

How Consumers Actually Responded to All Those Black Friday Ads [New Research]

How Consumers Actually Responded to All Those Black Friday Ads [New Research]

Although Cyber Monday is described as the biggest online shopping event of the year, more than $7.4 billion in online purchases were made on Black Friday in 2019. While a majority of Black Friday purchases happened online, a Fiserv study found that brick-and-mortar store purchases rose by 4.2% compared to 2018. The same study found that a quarter of people traveled 25 miles or more to stores with Black Friday discounts. By now, you may know that this was one of the biggest Black Fridays ever. But, as a marketer, you might be wondering what drove people to overcrowded stores and ecommerce websites during the national shopping event. You also […]

How Consumers Actually Responded to All Those Black Friday Ads [New Research]

How Consumers Actually Responded to All Those Black Friday Ads [New Research]

Although Cyber Monday is described as the biggest online shopping event of the year, more than $7.4 billion in online purchases were made on Black Friday in 2019. While a majority of Black Friday purchases happened online, a Fiserv study found that brick-and-mortar store purchases rose by 4.2% compared to 2018. The same study found that a quarter of people traveled 25 miles or more to stores with Black Friday discounts. By now, you may know that this was one of the biggest Black Fridays ever. But, as a marketer, you might be wondering what drove people to overcrowded stores and ecommerce websites during the national shopping event. You also […]

How to Add a Forum in WordPress with bbPress

How to Add a Forum in WordPress with bbPress

Bulletin boards and forums are good old reliable tools to build online communities. While there are plenty of open-source forum software, integrating a third-party forum with WordPress can be a mess. That’s where bbPress comes in. In this article, we will show you how to easily add a forum in WordPress with bbPress. What is bbPress? bbPress is a forum software built the WordPress way. It runs on top of WordPress, which is the best website builder in the world. Just like WordPress, bbPress is extensible, and you can install add-on plugins to add more functionality to your forums. It is also very light-weight and faster than other popular open-source […]