11 Steps to an Amazing About Us Page for Your Business Website [Infographic]

11 Steps to an Amazing About Us Page for Your Business Website [Infographic]

Published Oct. 26, 2019 Are you looking for ways to improve your business website? Want to know how to create an about page that improves your website conversion rate? The team from Siege Media share their tips for success in this infographic. Here’s a quick summary: Value proposition above the fold Frame benefits as positives Evoke emotions with stories Do it with video Establish trust with photos Increase interest with photos Say no to stock photos Use testimonials List positive reviews Include a call to action Include contact information Check out the infographic below for more detail. A version of this post was first published on the Red Website Design blog. Filed […]

Trick or Treat Your Way into Halloween [Infographic]

Trick or Treat Your Way into Halloween [Infographic]

Do you have your Halloween campaigns locked and loaded – or likely already in action? With only days to go, hopefully you have everything you need planned – but if you were thinking about whether to add in just a little extra, or make a last-minute push, these stats and insights could help to guide your decision. In the infographic below, the team from The Shelf have collected a range of data points around consumer habits for Halloween, including spending trends, costumes, where people are looking for inspiration, and more. Again, your time is limited, and you no doubt have a plan in place – but given the insights here, […]