Google’s voice AI resonates in new Pixel Recorder app

Google’s voice AI resonates in new Pixel Recorder app

Google has released a sound recording application for its newly released Pixel 4 smartphone. Simply called Recorder, the app recognizes speech and uses artificial intelligence to produce a written transcription of the recording. Users can search for words and phrases as well as other sounds such as music and applause in recordings. The new Recorder app uses speech recognition and AI to transcribe lectures, meetings, interviews and more—and makes them easy for you to find later. (English only right now, with more languages to come.) #madebygoogle pic.twitter.com/fdKRItuS4b — Google (@Google) October 15, 2019 Why we should care At Google I/O in 2017, CEO Sundar Pichai declared that the company was […]

5 Big Content Trends for 2020 via @JuliaEMcCoy

5 Big Content Trends for 2020 via @JuliaEMcCoy

In 2020, content marketing and SEO are going to be hitting some awesome high notes. We’re careening toward a bright future of more useful, helpful, technically amazing content that aligns with user habits, preferences, and search needs. Content is getting better because we’re getting smarter about how we strategize, research, create, and publish it. Content marketing as a whole is no longer a type of marketing experiment, but a proven strategy that can work wonders for any brand. With that exciting news in hand, what’s next for 2020? Let’s dive in. 1. Next-Level Visuals in Content Visual-forward platforms will continue to be trendy in 2020. From entertainment to communication, people […]

7 Unexpected Tips That Will Make Your Facebook Ads More Effective via @virginianussey

7 Unexpected Tips That Will Make Your Facebook Ads More Effective via @virginianussey

This year we’ve seen a tectonic shift in how Facebook ads – and the rest of the Facebook fam, Instagram, Messenger, and more – work. This has been a year of adapting new placements, new Facebook audience targeting strategies, new ad types, new Facebook ad tools, and machine learning. Here are seven Facebook advertising tips that will help you take advantage of the new world order of Facebook ads. 1. Take Advantage of Facebook’s Power 5 Many advertisers do a lot of manual work in order to optimize the ads they run on Facebook. Facebook, however, has machine learning algorithms that do most of this work for you. Facebook Power […]

Top 10 CMS Features to Maximize Your Website Traffic & Revenue via @brentcsutoras

Top 10 CMS Features to Maximize Your Website Traffic & Revenue via @brentcsutoras

ADVERTISEMENT Whether you have a hotel website, retail store page, restaurant website, auto dealer site, banking site, healthcare site or corporate site – there are key elements you can leverage to drive more organic traffic. On October 9, I moderated a sponsored SEJ webinar presented by Mike Supple, Milestone’s Senior Director of Product Management, and Elizabeth Dalrymple, Product Manager for CMS at Marriott International. They discussed how key features in your content management system (CMS) can help maximize your website’s revenue for next-generation SEO, mobile technology, voice search, and more. Here’s a recap of the webinar presentation. What Is a Content Management System & Why Is It Important? A content […]

Amazon keeps chipping at Google’s search ad dominance

Amazon keeps chipping at Google’s search ad dominance

Google is by far the dominant player in search advertising in the U.S., but Amazon and others are eroding that lead. Amazon’s share of the search advertising market is expected to grow as Google’s shrinks over the next two years, according to estimates released Tuesday by research firm eMarketer. Amazon seeing double-digit revenue growth. This year, eMarketer forecasts Amazon’s paid search revenues in the U.S. will increase nearly 30% over last year to $7.09 billion. (In 2018, Amazon generated more than $10 billion in ad revenues globally.) Its share is expected to grow from 12.9% in 2019 to 15.9% by 2021. Among the top five search advertising companies in the […]

How to Get on Board With the Digital Transformation [+ Templates]

How to Get on Board With the Digital Transformation [+ Templates]

Ten years ago, I couldn’t have cared less if the new burger place downtown had a website. Now, I don’t trust one that doesn’t. Consumer buying behavior has drastically changed — today, the majority of consumers are purchasing products online, including almost 70% of millennials. In 2019, almost two-thirds of businesses (64%) have a website. If you don’t have one, you could be falling behind your online competition. If your business is online, you’re a part of the digital transformation. But it’s not enough these days to just “be online”. Businesses in 2019 that thrive are operating online — with the aid of different apps, sites, and CRMs to help […]

Remote HubSpot Employees Give 8 Tips for Working From Home

Remote HubSpot Employees Give 8 Tips for Working From Home

At INBOUND this year, HubSpot CTO and co-founder Dharmesh Shah announced that our company now has more than 200 remote employees globally Remote work is becoming so valuable to prospective employees that the second-most searched word on HubSpot’s career page is “remote.” Clearly, people love the idea of working from home or a location outside the office. And this makes sense. Have you ever wanted to work for a far-away company you couldn’t move to? Or have you ever wanted to cut a tough commute out of your schedule to spend more time with family? These are just a few great reasons why people might want to work remote. If […]

8 Ways To Attend SMX East

8 Ways To Attend SMX East

You’re no ordinary search marketer… so why settle for ordinary search marketing training? Join us at Search Marketing Expo — SMX® East, November 13-14 in NYC — the only industry event that’s programmed by the Search Engine Land editors. The hand-crafted agenda (featuring 100+ search marketing presentations!) is designed to deliver proven, actionable tactics you can implement immediately to help generate leads, boost revenue, and grow your business. And because you deserve a conference that’s tailored to your schedule, budget, expectations, and objectives, there are eight different ways for you to attend: 1. All Access: The complete SMX program… all keynotes, clinics, and sessions (including new tracks on agency operations […]

21 Plugins to Efficiently Manage WordPress Multi-Author Blogs

21 Plugins to Efficiently Manage WordPress Multi-Author Blogs

Running a multi-author WordPress website comes with a different set of challenges compared to a a single author WordPress blog. You’ll need to plan content, create an editorial workflow, monitor user activity, and make sure that your website is running at peak performance. This sounds like a lot of work, but luckily there are some really helpful plugins that can make it all go smoothly. In this article, we will show you the best plugins to efficiently manage multi-author WordPress blogs. These plugins will make your job easier and help authors on your website to be more productive. 1. PublishPress PublishPress is the best publishing tool kit for any type […]