Google Advises Support for Google Ads & GMB May Be Unavailable or Delayed via @MattGSouthern

Google Advises Support for Google Ads & GMB May Be Unavailable or Delayed via @MattGSouthern

Google is notifying people that support for Google Ads and Google My Business may be delayed or completely unavailable for the time being. The delay and lack of availability is, of course, a result of the ongoing coronavirus situation as Google is currently operating with a limited team. From the Google Ads help section: “Important update: As a precautionary health measure for our phone and chat support specialists in light of COVID-19, some Google Ads support options may be unavailable or delayed. You can still reach us through the Contact Us form. We apologize for any inconvenience this may cause and appreciate your patience. This message will be updated as […]

Google Assistant on Android Can Now Read Entire Web Pages Out Loud via @MattGSouthern

Google Assistant on Android Can Now Read Entire Web Pages Out Loud via @MattGSouthern

With the command “Hey Google, read this page,” Google Assistant can now read entire web pages to users on Android. This feature launched earlier in the month, though some may have missed it. You might also remember it being previewed weeks ago at CES. People may find this useful in situations where they’re reading a long article, or catching up on news, and don’t have time to sit down with their phone and read a bunch of text. Now, Android users can consume web page content in a format similar to a podcast or an ebook. The feature is available on nearly every modern Android phone running Lollipop and above. […]

1 in 3 Business Owners Don’t Understand How Google Search Rankings Work via @MattGSouthern

1 in 3 Business Owners Don’t Understand How Google Search Rankings Work via @MattGSouthern

A new study shows a significant knowledge gap when it comes to understanding SEO basics, such as what SEO is or how Google ranks pages. Fractl surveyed over 900 Americans not the topic, of which 394 were business owners. Business owners appear to have a marginally better understanding of SEO compared to non-business owners, but results of the survey show there’s plenty of room for both groups to learn more. According to the survey: Nearly 1 in 4 business owners, and over 2 in 5 non-business owners, are not at all or only vaguely familiar with SEO. Over 1 in […] The post 1 in 3 Business Owners Don’t Understand […]

Google My Business Optimization Considered the Most Valuable Local Marketing Service via @MattGSouthern

Google My Business Optimization Considered the Most Valuable Local Marketing Service via @MattGSouthern

Google My Business optimization, not website optimization, is considered the most valuable local marketing service in 2020. According to BrightLocal’s annual local search industry survey, on-site optimization is now the second most valuable local marketing service. The survey of 475 local marketers looks at the business practices, pricing, salary, and services offered by local marketers. According to the survey, the top 5 most valuable services are: Google My Business optimization On-site optimization Reputation management Citation management Website design Google My Business optimization is also the most frequently offered service by local marketers, with more marketers offering GMB optimization than traditional SEO. The top 5 most frequently offered services by local […]

Google Makes Premium Version of Hangouts Meet Free As More People Work Remotely via @MattGSouthern

Google Makes Premium Version of Hangouts Meet Free As More People Work Remotely via @MattGSouthern

Google is waiving the fees on the premium version of Hangouts Meet to assist businesses and schools operating remotely. In a blog post, Google states: “As more employees, educators, and students work remotely in response to the spread of COVID-19, we want to do our part to help them stay connected and productive.” The paid version of Hangouts Meet will be free until July 1. Some of the premium features businesses and schools can benefit from the most during this time include: An increased limit of 250 participants per call. Live streaming with an increased audience limit of up to 100,000 viewers within a domain. The ability to record meetings […]

Google Confirms It Is Now Building a Nationwide Coronavirus Info Site via @MattGSouthern

Google Confirms It Is Now Building a Nationwide Coronavirus Info Site via @MattGSouthern

Google is working with the US government to develop a website informing people about coronavirus, in addition to other measures. This is an entirely different website than the one announced on Friday, which is being developed by an Alphabet-owned company called Verily. Unlike Verily’s website, which is being designed to serve the Bay Area only, Google’s website is being designed for nationwide use. Another key difference is Verily’s website will primarily be used to direct Bay Area residents to nearby COVID-19 testing locations. Google’s website, according to an announcement on Twitter, is designed to provide a wider range of information. “We are fully aligned and continue to work with the […]

Google’s John Mueller: We Do Not Use W3C Validation in Search Results via @MattGSouthern

Google’s John Mueller: We Do Not Use W3C Validation in Search Results via @MattGSouthern

Google’s John Mueller recently stated in a webmaster hangout that W3C validation has no impact on search results. Mueller was asked whether W3C validation errors could slow down the time it takes to download a page. In response, Mueller says W3C validation has no impact on the time to download a page, and has no impact on a website in search results in general. “No, this does not affect time to download a page. Time to download a page is purely the time that it takes from Googlebot asking your server for a URL, to your server having provided that full content to Googlebot. What is on that page is […]

Google SEO 101: Here’s How to Update Your Search Results Snippets via @MattGSouthern

Google SEO 101: Here’s How to Update Your Search Results Snippets via @MattGSouthern

Google‘s latest ‘Search for Beginners’ video is a crash course on how to create effective snippets for search results. Given that the information is geared toward beginners, what’s covered in the video may already be known to experienced SEOs. If you’re new to SEO, or want to refresh your knowledge of search snippets, here is a quick recap of the video. Importance of Search Snippets A search snippet is the primary piece of information searchers use when deciding which result to click on. Selecting a page based on its snippet A Google search snippet is more than just a meta description. A “snippet” refers to both the title and description, […]

Google is Not Building a Coronavirus Testing Website, Despite Trump’s Claims via @MattGSouthern

Google is Not Building a Coronavirus Testing Website, Despite Trump’s Claims via @MattGSouthern

President Donald Trump erroneously stated in an emergency address that Google is building a coronavirus testing website. Trump said 1,700 Google engineers are working on a coronavirus screening site that could be launched as early as this Sunday. #coronavirus chart pic.twitter.com/d9yR7lAl7C — Howard Mortman (@HowardMortman) March 13, 2020 On the contrary – not only is the site not ready to launch but it’s not even being developed by Google. The site is being developed by a company called Verily, which is owned by Google’s parent company Alphabet. Google and Verily are entirely different companies, which Google itself clarified in a tweet: “We are developing a tool to help triage individuals […]

Google is Not Building a Coronavirus Testing Website via @MattGSouthern

Google is Not Building a Coronavirus Testing Website via @MattGSouthern

President Donald Trump erroneously stated in an emergency address that Google is building a coronavirus testing website. Trump said 1,700 Google engineers are working on a coronavirus screening site that could be launched as early as this Sunday. #coronavirus chart pic.twitter.com/d9yR7lAl7C — Howard Mortman (@HowardMortman) March 13, 2020 On the contrary – not only is the site not ready to launch but it’s not even being developed by Google. The site is being developed by a company called Verily, which is owned by Google’s parent company Alphabet. Google and Verily are entirely different companies, which Google itself clarified in a tweet: “We are developing a tool to help triage individuals […]