Google Lets People Customize Their Profile Cards For Search Results via @MattGSouthern

Google Lets People Customize Their Profile Cards For Search Results via @MattGSouthern

Google is testing the ability for people to customize their own Knowledge Graph cards that are displayed in search results. Three official support pages have been published by Google (which have since been taken down) with details on how customizing profile cards works. Here’s some information I pulled from Google’s support pages before they were taken down: “You can create your presence on Google Search by filling out a public profile card. You need to submit a profile card with your relevant info. People will then be able to search for you and discover your profile on Google Search results.” Currently, this feature is only available in India, but that’s […]

Google Lets Site Owners Test & Preview How-To Markup on Smart Displays via @MattGSouthern

Google Lets Site Owners Test & Preview How-To Markup on Smart Displays via @MattGSouthern

Google’s Rich Results Test now lets users test how their HowTo markup is rendered by Google Home and smart displays. HowTo markup is a special type of structured data that site owners can use for articles that contain step-by-step instructions. Properly marked up how-to pages are eligible to appear as a rich result in Google Search. Adding HowTo markup also generates a how-to action for Google Home and smart displays automatically. Previously, Google’s Rich Results Test only allowed site owners to test how their HowTo structured data would appear in search results. Now, site owners can also see how Google Home and smart displays pick up their HowTo markup. This […]

Google’s Advice on How to Hire an SEO via @MattGSouthern

Google’s Advice on How to Hire an SEO via @MattGSouthern

Google shared a three-step guide on hiring an SEO for businesses who may be doing so for the first time. This advice was provided in the latest episode of Google’s Search for Beginners series on YouTube, which is an extended version of the advice provided in the previous episode. See: Google Recommends Hiring SEOs in New ‘Search for Beginners’ Video The benefit of hiring an SEO, Google explains, is the potential to improve a site while saving time compared to doing in on your own. Google warns businesses, however, that hiring an SEO also comes with the risk of damaging a site as well as its reputation. With that said, […]

Google Lets Users Download Complete Sets of Data From Search Console via @MattGSouthern

Google Lets Users Download Complete Sets of Data From Search Console via @MattGSouthern

Google is upgrading Search Console giving users the ability to download complete sets of data from reports. Previously, Search Console only allowed users to download specific table views. In addition to exporting more and better data, Search Console reports will be easier to read once they’re downloaded. This change is being made in response to requests from Search Console users and is available to take advantage of immediately. Here are more details about the change. More & Better Data in Search Console When exporting data from an enhancement report, Search Console will give users full data behind the charts versus just the details table. For users, this means being being […]

Google Updates Image Search With Icons for Products, Recipes, & Videos via @MattGSouthern

Google Updates Image Search With Icons for Products, Recipes, & Videos via @MattGSouthern

Google is updating its image search results pages with icons indicating what type of content the images lead to. If an image surfaced in search results comes from a product page, a recipe, or a video, Google will highlight it with a special icon. Danny Sullivan, Google’s Search Liaison, shared the following example on Twitter: As shown in the example, you can mouse-over the icons to either expand the text or reveal the length of a video. Sullivan says this change is rolling out later in the week to Google Images on desktop. Google Giveth and Google Taketh Away The new icons for product, recipes, and videos in image search […]

Google Search Console Sending Email Alerts for Spikes in Search Traffic via @MattGSouthern

Google Search Console Sending Email Alerts for Spikes in Search Traffic via @MattGSouthern

Google is sending email notifications via Search Console to alert site owners about spikes in search traffic for specific pages. “Your page is trending up,” the email reads, followed by a number indicating the page’s average daily clicks over the past few days. To illustrate the significance of that number, Google’s email alert will note the percent increase in daily clicks compared to the usual average. Google will attempt to explain why the increase in search clicks has occurred by offering a few possible explanations. Here is an example of the email alert shared by Juan Gonzalez Villa on Twitter: Google Search Console has sent out emails similar to this […]

Facebook’s New Creator Studio App Helps With Managing Pages On the Go via @MattGSouthern

Facebook’s New Creator Studio App Helps With Managing Pages On the Go via @MattGSouthern

ADVERTISEMENT Facebook is launching a Creator Studio app for iOS and Android that assists users with managing page content and monitoring performance. This marks the first time Facebook’s Creator Studio has had a mobile app, which is designed to be a companion to the more robust desktop app. In an announcement, Facebook states: “The app is an evolution of and mobile complement to Creator Studio, the desktop hub dedicated to helping creators and publishers manage their content, track performance, and connect meaningfully with their audiences on Facebook. The new experience offers the same actionable insights and meaningful engagement metrics, all from the ease of a mobile device.” The mobile version […]

LinkedIn Lets Users Showcase Samples of Work on Their Profiles via @MattGSouthern

LinkedIn Lets Users Showcase Samples of Work on Their Profiles via @MattGSouthern

ADVERTISEMENT A new addition to LinkedIn profiles will allow users to highlight samples of their work for others to see. In this new ‘Featured’ section, users can include work samples such as: LinkedIn posts that you’ve created or re-shared. Articles that you’ve authored and published on LinkedIn. Links to external websites, for example your personal blog or portfolio. Media that you can upload, for example your images, documents, presentations, and videos. The only content users cannot include in the Featured section, in order to protect the privacy of other members, is posts from LinkedIn events and groups. Users can add work samples to the new Featured section on either desktop […]

Google Displays Prominent Links to Third Party Services in Local SERPs via @MattGSouthern

Google Displays Prominent Links to Third Party Services in Local SERPs via @MattGSouthern

Google has been spotted linking to competitive third-party services at the top of local search results pages. Google adding – Find Results On – above local pack#LocalSEO pic.twitter.com/Qb46EYzxMe — Tim Capper (@GuideTwit) February 20, 2020 When people in Europe conduct a local search, Google will now direct them to find results on relevant third-party websites. Third parties can include Yell, TripAdvisor, Thomson Local, and others. There has been no official statement from Google regarding this change, but it’s believed to be a response the $2.7 billion fine imposed by European courts for antitrust violations. Google was fined for allegedly favoring its own services in search results. It appears Google is […]

Google & Other Search Engines Found Indexing Links to Private WhatsApp Groups via @MattGSouthern

Google & Other Search Engines Found Indexing Links to Private WhatsApp Groups via @MattGSouthern

It has been discovered that search engines, including Google, are indexing invites to private groups on WhatsApp. A journalist named Jordan Wildon made this discovery and shared the following information on Twitter: “Your WhatsApp groups may not be as secure as you think they are. The “Invite to Group via Link” feature allows groups to be indexed by Google and they are generally available across the internet. With some wildcard search terms you can easily find some… interesting… groups.” Any link to a WhatsApp group that was shared outside of a private message could be found in Google. Users could follow the links to join the group. The fact that […]