New Analysis Reveals That a Small Number of Politicians Drive the Majority of Political Discourse on Twitter

New Analysis Reveals That a Small Number of Politicians Drive the Majority of Political Discourse on Twitter

Despite US President Donald Trump repeatedly noting the ways in which social media helped him win the 2016 Election, and singling out Twitter, specifically, for how it’s benefited both his campaign efforts and subsequent presidency, social platforms are still not being widely utilized by politicians, with new research showing that the vast majority of legislators fail to gain significant traction with their tweets. That could highlight a significant missed opportunity for political campaigners. The data from Pew Research, which incorporates analysis of public tweets from each of the 2,056 members of the national legislative bodies in Australia, Canada, New Zealand, the UK and U.S., shows that despite the majority of […]

Oculus Outlines New VR Tools to Mark the 1-Year Anniversary of Quest – Including New Links to Facebook

Oculus Outlines New VR Tools to Mark the 1-Year Anniversary of Quest – Including New Links to Facebook

While it’s still a way off being the next transformative platform, the use of VR is growing, and Facebook is leading the pack, which could set the company up for significant success with the next generation of consumers. Indeed, amid the COVID-19 lockdowns, Facebook has been struggling to meet demand for new Oculus Quest headsets. That, in part, is due to production line impacts caused by COVID-19, but interest is also beyond what many had expected. Which is why this new update from Facebook-owned Oculus is worthy of note. This week, Oculus is celebrating the one-year anniversary of the Oculus Quest, the company’s most successful VR headset to date, and […]

Instagram Adds New ‘Guides’ Profile Section to Help users Connect with Resources and Products

Instagram Adds New ‘Guides’ Profile Section to Help users Connect with Resources and Products

Instagram has today launched a new ‘Guides’ option for profiles, which will enable selected business users and creators to highlight recommendations, tips, and other content in a new, dedicated tab. As you can see in the above sequence, chosen partner profiles will now display a new tab – in addition to ‘Posts’, ‘Mentions’ and ‘IGTV’ listings – on their profiles. The Guides tab will highlight collections of posts under dedicated topic tiles – which has a Pinterest-like feel to it. As explained by Instagram: “When viewing a Guide, you can see posts and videos that the creator has curated, paired with helpful tips and advice. If you want to learn more about a specific post, […]

FAQ: All about Google Shopping’s free and paid product listings

FAQ: All about Google Shopping’s free and paid product listings

Google shook up Shopping search in April 2020 by including free listings in Google Shopping results. This new approach is live in the U.S. and will roll out globally by the end of the year. Its a significant change for Google Shopping after eight years of being an advertising-based service. For retailers it means you no longer have to advertise to show up in Google Shopping — in fact, most results are now organic. From making your products eligible to show for free in Google Shopping to measuring results and optimizing for maximum visibility, here’s what retailers and brands need to know to make the most of Google Shopping now […]

How to Import and Export Navigation Menus in WordPress

How to Import and Export Navigation Menus in WordPress

Do you want to export a navigation menu from one WordPress site and import it into another? The default WordPress import / export feature allows you to transfer menus as part of the full site transfer, but it does not let you import / export menus by themselves. In this article, we’ll show you how to easily import / export navigation menus in WordPress, so you can save time. Understanding WordPress’s Import / Export Features On every WordPress site, you have built-in import and export features. You can find these under Tools » Import and Tools » Export in your WordPress dashboard. If you go to the Export page, you’ll […]

Video: Gilad Sasson on cannabis SEO and past vs. future of SEO

Video: Gilad Sasson on cannabis SEO and past vs. future of SEO

Gilad Sasson is an SEO I’ve known for almost two-decades now. I had the opportunity to interview him when I visited Israel last December. In our interview, we talked about the good old days of the SEO community and some of the early SEO forums. But then quickly moved to the topic about the future of search and SEO. He is the type of person to always see opportunity in Google changes. That is what makes a good SEO, good. The ability to adapt and change with the ever-changing space, is what SEO is all about. We also talked a bit about the space of cannabis, specifically the lack of […]

How to Get Quick Results With SEO Sprints: The DriveSafe Case Study

How to Get Quick Results With SEO Sprints: The DriveSafe Case Study

Posted by ChristopherHofman Currently, many businesses face challenging times and are moving their SEO budget to disciplines which offer quicker wins. But you can also create instant results with SEO, and it can be done on a small budget even when you are up against bigger players in your industry. In this blog post I will show you my framework to do SEO sprints. I will show you how you can use Google’s ability to index and rank faster to your advantage. Later, you will be presented with a case study, where we used SEO sprints for a chain of opticians. The result: an increase in bookings of vision tests […]

How to Create a Contact Form in WordPress (Step by Step)

How to Create a Contact Form in WordPress (Step by Step)

Are you looking to add a contact form on your WordPress site? Every website needs a contact form, so visitors can easily contact you about your products and services. By default, WordPress does not come with a built-in contact form, but there is an easy way to add contact forms to your site. In this WordPress tutorial, we’ll show you how to easily create a contact form in WordPress (step by step) without touching a single line of code. Why Do You Need a Contact form? You might be wondering why do I need a contact form? Can’t I just add my email address on my website, so people can […]