Twitter Adds New Preview Cards When Sharing Twitter List URLs

Twitter Adds New Preview Cards When Sharing Twitter List URLs

Twitter has added two new features for Twitter Lists as part of its focus on providing more options to improve content discovery, and get users more engaged in relevant, on-platform discussions. First off, Twitter has added a new, list-specific card format when sharing Twitter lists. As you can see here, the new option will add an image and title link card, which comes in a range of basic colors: At present, you can’t customize the included image – you get whatever Twitter’s system auto-generates when you share your list – though Twitter is also considering new options which could further enhance these links. It’s not a major change, but it adds to […]

New Report Looks at Which Tools and Creation Apps are Most Popular Among Instagram Influencers

New Report Looks at Which Tools and Creation Apps are Most Popular Among Instagram Influencers

Looking to improve your Instagram efforts in 2020? This new report might come in handy – in order to get a better understanding of the best Instagram creative tools and apps available, the team from HypeAuditor recently surveyed 1, 200 influencers to find out what tools they use to maximize their productivity, and their content output. Their findings showcase a range of great complimentary tools – first off, HypeAuditor looked at which photo editing tools influencers are using: Adobe Lightroom and Photoshop Express came out on top, underlining Abode’s leadership in the market. Canva, VSCO and Snapseed are also popular options, while FaceTune – which, as per a recent New York […]

Eight Year-Old Ryan Kaji Leads YouTube’s Top Earners for 2019

Eight Year-Old Ryan Kaji Leads YouTube’s Top Earners for 2019

Ready to re-assess your life choices? Forbes has this week published its annual listing of the top earners on YouTube, with eight year-old toy reviewer Ryan Kaji – of the popular channel ‘Ryan’s World‘ – once again topping the list. [embedded content] Yes, Kaji also topped Forbes’ 2018 top YouTube earners list – and while the data Forbes uses to estimate each YouTuber’s earnings is not 100% accurate (Forbes’ estimates are based on data from Captiv8, SocialBlade and Pollstar, as well as interviews with industry insiders), it’s likely fairly close. And even if they were only 50% right, there are still some major dollars in circulation among these YouTube stars. Here are the top […]

Facebook Adds New Holiday Features to Messenger Kids App

Facebook Adds New Holiday Features to Messenger Kids App

Facebook has this week announced a new set of holiday-themed features for its Facebook Kids app, which is aimed at facilitating social sharing among users aged 6 – 12. First off, Facebook is adding some new masks and AR-style overlays for images. As explained by Facebook: “Kids can explore different masks, filters and sticker experiences in the Messenger Kids camera, including rocking out as the dancing Santa; learning about Hanukkah using the menorah filter; adding the celebratory Kwanzaa frame to a photo; or ringing in the new year with the 2020 fireworks and confetti filter.”  Facebook says that it’ll continue to add in new masks and filters every couple of […]

Facebook Expands Brand Collabs Manager to Include Instagram Creators

Facebook Expands Brand Collabs Manager to Include Instagram Creators

With influencer marketing set to remain a significant consideration in 2020, particularly on Instagram, Facebook is now looking to provide an easier, more direct way for brands and Instagram creators to collaborate on campaigns and partnerships. Last year, Facebook launched its Brand Collabs Manager tool, which is essentially a search engine for Facebook creators, in order to help brands find relevant, on-platform influencers to connect with. Now, Facebook is opening up Brand Collabs Manager to Instagram creators as well, which will make it a more comprehensive creator marketplace tool, and could, potentially, establish the building blocks for the definitive Instagram influencer database. As explained by Facebook: “…we’re opening up Facebook’s […]

Google Says Some Search Console Data For December Might Be Inaccurate via @MattGSouthern

Google Says Some Search Console Data For December Might Be Inaccurate via @MattGSouthern

Google quietly announced that a bug was discovered in Search Console which may impact reporting for a period of time in December. Specifically, the bug affects reporting of Google Discover impressions and clicks between December 8 and December 13. As a result, site owners may see a data drop in the Performance report during that time period. This is important to take note of, especially for those who prepare monthly reports for clients. Google confirmed the issue has been fixed and that it only impacted data reporting. The bug did not affect a site’s content being surfaced in Google Discover. Data reported after December 13 will be accurate, although data […]

Instagram Has New Rules for Publishing Branded Content via @MattGSouthern

Instagram Has New Rules for Publishing Branded Content via @MattGSouthern

ADVERTISEMENT Instagram is introducing a new policy that will prohibit influencers from publishing certain types of content. Under this new policy, branded content that promotes goods such as vaping, tobacco products, and weapons will not be allowed. Instagram’s existing advertising policies have long prohibited that type of content, but the policies were not strictly enforced. That will change in the coming weeks, which is when the company says it will ramp up enforcement. Policy changes are also coming that will affect branded content promoting alcohol and diet supplements. No exact details have been provided regarding the changes, Instagram just says there will be “special restrictions.” Instagram is in the process […]

Google Search Console Can More Accurately Report on Indexed Pages via @MattGSouthern

Google Search Console Can More Accurately Report on Indexed Pages via @MattGSouthern

Google Search Console has been updated with the ability to report more accurately on indexed pages in the Index Coverage report. This update actually occurred on December 15, but Google just announced the change today via Twitter. From Dec 15, the Index Coverage report can more accurately report on indexed pages. Because of this, some pages that were “Crawled – currently not indexed” are now known to be indexed. You’ll see a chart notification in this report. pic.twitter.com/RLgmo6x8jX — Google Webmasters (@googlewmc) December 18, 2019 There’s also an annotation on the Index Coverage report itself stating that “an event has occurred” on December 15 that may affect data in the […]

Bing partners with flight booking sites to bolster flight search offerings

Bing partners with flight booking sites to bolster flight search offerings

Bing has partnered with airlines to provide a more comprehensive flight search experience, the company announced on Tuesday. It makes use of real-time data and direct integrations with airlines to facilitate flight search, comparison and booking. Why we care Bing’s flight search will look familiar to those familiar with Google’s flight search offering. The flight search interface on Bing is very prominent on the page, which may have some booking sites concerned. It may hurt traffic to online travel agencies (OTAs) sites such as Expedia and TripAdvisor as the flight search interface pushes those listings down the page. More on the news To browse flights, users can conduct a search […]

SMX Overtime: Opportunities and challenges for conversational voice search

SMX Overtime:  Opportunities and challenges for conversational voice search

At the SMX East conference I spoke on the topic of voice, and in particular, I discussed how to go about building a personal assistant app. During the Q&A for that session there were a few questions that went unanswered, and in today’s post I will address five of them. In the first of those questions I will go into great depth into my thoughts on the total amount of overall voice search usage today. Check it out because you might see the data that you expect! 1. To compete with others on Google search, do we need to build an app for voice search? While I’m a fan of […]