How I Found My Work-Life Balance & the Importance of Self-Care

How I Found My Work-Life Balance & the Importance of Self-Care

ADVERTISEMENT I am sitting down to write this article the weekend before it’s due. Not because I forgot about it or because I’ve been “too busy” to focus on it, but because one of the many lessons I’ve learned from my self-care discovery this year is that I do well with deadlines. Pending deadlines used to worry me, I’d spend weeks and weeks thinking about things I didn’t need to do yet, only to complete them on time. This lesson came to me when I was sitting in my therapist’s office telling her how many presentations I’d written the night before the deadline, or in the extreme case that there […]

How to Enable Automatic Updates in WordPress for Major Versions

How to Enable Automatic Updates in WordPress for Major Versions

Did you know that WordPress comes with automatic updates enabled for minor releases? This means that the WordPress.org team can automatically install security updates without requiring user input. However, it does not automatically update your website when there is a new major release. Unless you are on a managed WordPress hosting service, you’ll have to manually initiate the update yourself. In this article, we’ll show you how to easily enable automatic updates in WordPress for major releases as well. How WordPress Automatic Updates Work WordPress introduced automatic updates feature in WordPress 3.7 (October 24, 2013). This allowed WordPress to automatically install a new minor release to improve your website security. […]

How to Create an HTML Form That Sends You an Email

How to Create an HTML Form That Sends You an Email

Sometimes, improving UX can cost a lot of money. And oftentimes, some of the problems website visitors have are easy, simple fixes. That begs the question: How can you find out if customers are enjoying their website experience? The answer may be simpler than you think. Having forms on your website is an effective way to get customer feedback about their experience during their visit. These forms give you insight about how to improve your website’s UX for higher conversions in the long run. Whether you want to convert more visitors to leads, collect information for your sales team, or create more loyal brand advocates, forms are imperative to an […]

Hreflang Tags: The SEO Attribute for Content in Multiple Languages

Hreflang Tags: The SEO Attribute for Content in Multiple Languages

Have you ever visited a webpage that was in a different language, and your browser asked you if you wanted to change it to your first language? It’s a life-saver, right? Now think about whether you’ve provided the functionality so your own webpages are ready for a global audience. If you haven’t properly tagged or re-directed your content to be optimized in different languages, it may not be gaining the traffic it could be. The name for this attribute is called language tagging, and it’s an SEO tag you can use to make sure search engines know what language your content is in. There are two different types of language […]

Pro Tip: Making images accessible to screen readers doesn’t need to be hard

Pro Tip: Making images accessible to screen readers doesn’t need to be hard

Images and icons on a website can add to a visitor’s contextual experience. They serve one of three purposes: purely decorative, actionable (ex. magnifying glass on a search field), or to convey information (i.e., a chart demonstrating population growth). Using alt image tags may seem relatively simple at first glance. However, images can be highly problematic for blind and visually impaired people who often rely on screen reader technologies to audibly playback screen content. When a photo or icon lacks a meaningful alternate text – known as “alt text” – the screen reader may read out “image623.jpg” (or another equally unhelpful file name). Even an alt text like “chart showing […]

3 Ethical Link Building Strategies for 2020 via @jamarketer

3 Ethical Link Building Strategies for 2020 via @jamarketer

Unless you are HubSpot or Ahrefs (or Search Engine Journal 😉) and naturally land millions of links, you should be looking to acquire links. Google has made it clear that content and links are two of the biggest SEO factors. Content without links limits your referral traffic and hinders ranking potential. The only problem is: Google has also put strict guidelines into place about link building. So, how do you acquire critical links from top-tier websites without breaking Google’s “rules” and requirements? How do you build links in an ethical manner that positively impacts your website and brand image? Here are three ethical link building strategies for 2020. 1. Be […]

Facebook Adds Holiday-Themed Features for Messenger, Along with Messenger Stories Archive

Facebook Adds Holiday-Themed Features for Messenger, Along with Messenger Stories Archive

Facebook has announced a new set of holiday-themed features for Messenger, providing additional ways to engage in the spirit of the season via the app. First off, Facebook has added some new visual creation tools to add to the photos you share via message. As explained by Facebook: “This holiday season, Messenger has several filters to help you get into the festive spirit. You can show off your impressive holiday cookies with a lights-themed soft focus filter, or share a photo from Hawaii with “snow” in the background.” The new additions are available in the Messenger camera – “tap the camera icon in your Messenger app and swipe left to […]

Instagram Provides New Age Restriction Options for Business and Creator Accounts

Instagram Provides New Age Restriction Options for Business and Creator Accounts

Following on from its recent addition of a new age-gating process for incoming users, Instagram is now also rolling out an option which will enable brand and creator accounts to set age restrictions for followers of their profiles. As you can see in these examples (provided by social media expert Matt Navarra), the tools enable admins to: “Require people to be a certain age to see your account, including your profile, posts and stories” Businesses can also set variable age limits for different countries, which could be particularly helpful for brands that are looking to adhere to regional restrictions. For example, in Australia, people can drink alcohol at age 18, […]

Facebook Seeks Music Video Deals to Boost Facebook Watch

Facebook Seeks Music Video Deals to Boost Facebook Watch

Could music videos be key to the success of Facebook’s Watch video platform? That, apparently, is what Facebook is thinking – according to a report from Bloomberg, Facebook is “in the midst” of negotiating new licensing deals with Universal Music Group, Sony Music and Warner Music Group, in order to secure the rights to include music videos on its Watch platform. As per Bloomberg: “Facebook’s current deals with record companies let users include songs in the background of videos they post on the social network, such as a clip from a wedding or a skateboarding stunt. But Facebook doesn’t yet have the rights to offer the official music videos to hit […]