Tag Archives: #digitalmarketing

We’re on the cusp of a monumental change in the trajectory of consumer buying behavior, with the ways in which people interact with brands, and each other, shifting significantly from what they were just a few short weeks ago. These few stats alone point to the scale of change brands are now faced with: eCommerce orders are up 108% Daily usage of Facebook is up 27%, YouTube is up 15% and TikTok is up 15% 42% of consumers believe the way they shop will fundamentally change With the world effectively in lockdown, people are now living online, and the vast majority of shopping and entertainment activity has shifted completely to […]

Published May 1, 2020 Are you looking for ways to steer your business through the Coronavirus crisis? Want to know the key email marketing techniques you should pay attention to? The team from Digioh share their tips for success in this infographic. Here’s a quick summary: Send behavioral emails Get creative with segmentation Pay attention to your unsubscribes Capture more emails with personalized sign-up forms Bonus tips to get more emails opened & clicked Check out the infographic for more detail. A version of this post was first published on the Red Website Design blog. Filed Under: Digital Strategy

With messaging use on the rise during the COVID-19 lockdowns, Facebook now appears to be looking for more ways to prompt direct engagement between users. Along with a new ‘DM Me’ sticker for Instagram Stories, which would enable users to message a Story creator with a tap on the sticker, Facebook is also working on a ‘Hit Me Up’ sticker for Facebook Stories, which would provide the same functionality, just with a different look (and on a different app, of course). As you can see in this example, shared by reverse engineering expert Jane Manchun Wong, the new ‘hit Me Up’ sticker would enable Facebook Stories users to prompt a […]

LinkedIn is making its new Stories feature available to users in Brazil, while it’s also added new settings and details in the main app as it prepares for a wider launch of the function. As you can see here, LinkedIn Stories, which the company confirmed were coming back in February, look much the same as they do on Facebook and Instagram, with a Stories bar along the top of the screen, and various stickers and tools available to decorate your Stories frames. There’s also now more detail on Stories within the LinkedIn Help pages, including an overview, and FAQ documentation, which outlines more details about how the option works. Some […]