Google Pledges $800 Million to COVID-19 Relief and Support Efforts

Google Pledges $800 Million to COVID-19 Relief and Support Efforts

While tech companies work to keep their systems up and running, and adapt to massive increases in demand for their services amid the COVID-19 lockdowns, they’ve also been looking to help raise funds, and donate to relevant causes where they can. And this week, Google has announced its latest contribution, committing a donation package valued at $800 million, which will be put to towards a range of charities and support initiatives to help lessen the impacts of the pandemic. As explained by Google CEO Sundar Pichai: “As the coronavirus outbreak continues to worsen around the world, it’s taking a devastating toll on lives and communities. To help address some of these […]

8 of the Most Important HTML Tags for SEO

8 of the Most Important HTML Tags for SEO

Are you utilizing HTML tags in your SEO process? HTML tags are code elements with the back-end of all web pages, but there are also specific HTML code types which provide search engines with key info for SERP display. Essentially, these elements highlight parts of your content that are relevant for search, and they describe those elements for search crawlers. That said, you don’t have to use all of these extra code tools. Search engines are getting smarter, and there’s much less use for HTML tags these days than there was in times past. But a few tags are still holding on – and some have even gained in SEO value. In […]

Instagram’s Testing a New Option to Promote the Sale of Gift Cards via Your Business Profile

Instagram’s Testing a New Option to Promote the Sale of Gift Cards via Your Business Profile

This is interesting. According to a new discovery by reverse engineering expert Jane Manchun Wong, Instagram is working on a new ‘Links’ option within its business profile settings that would enable brands to add a new quick link, via a profile button or sticker, to guide visitors to purchase gift cards or make donations. As you can see here, there’s an added ‘Links’ option here beneath ‘Profile Display’. That would be in addition to your main website link, which is included in the bio section above these ‘Public Business Information’ settings. In the text here it notes that: “You can now set-up links to giftcards from Stories stickers and your […]

Tech and Tools to Help You Transition to Remote Work [Infographic]

Tech and Tools to Help You Transition to Remote Work [Infographic]

As COVID-19 lockdowns take effect across the globe, a record number of people are now working from home, and adapting to a new work-life process, which can have both benefits and downfalls. Add to this the fact that the kids are now home too, due to school closures, and it can be difficult to get on track – but it’s worth considering that this may well be the way of the future. Maybe, we’ll all soon be working from home anyway, and this system you’re now testing will eventually become the new normal for your workplace. There are significant reasons why that could be the case. Various studies have shown […]

Facebook Launches New Messenger COVID-19 Community Hub to Highlight Key Connectivity Tools

Facebook Launches New Messenger COVID-19 Community Hub to Highlight Key Connectivity Tools

Facebook has launched a new Coronavirus Community Hub for Messenger, which aims to highlight key ways in which people can use its messaging app to stay in touch amid the COVID-19 lockdowns, and includes specific knowledge areas for parents, educators, business, health organizations and more. As explained by Facebook: “Our communities give us the strength we need to get through challenges, and maintaining those bonds has become even more important today. The new resource hub offers tips for staying connected to your family, friends, faith community, classmates and coworkers as we practice physical distancing.” The education hub covers virtually every use case for Messenger, with links to specific overviews for […]

Facebook Releases New Digital Literacy Resources for Kids and Parents, Tips for Supporting Remote Workers

Facebook Releases New Digital Literacy Resources for Kids and Parents, Tips for Supporting Remote Workers

With kids spending more time online as a result of school closures and COVID-19 lockdowns, that increases the risk of them stumbling into darker corners of the web. Add to this the fact that many parents are also now working from home, and unable to supervise what their children are doing, and the problem grows exponentially. In order to help with this, Facebook has this week launched a new education resource for kids, parents and educators which aims to “provide lessons and resources to help young people develop the competencies and skills they need to more safely navigate the internet”. The new initiative – called simply ‘Get Digital‘ – includes several […]

Pinterest Launches Verified Merchant Program for Brands That Deliver High Quality Customer Service

Pinterest Launches Verified Merchant Program for Brands That Deliver High Quality Customer Service

Back in February, as part of its Q4 19 update, Pinterest noted that it was working on its own profile verification program, in order to provide extra assurance to Pinners in regards to trusted businesses which had met the platform’s standards on customer service and process. Now, with demand for eCommerce rising, and Pinterest seeing significant increases in traffic, the platform has announced the launch of its ‘Verified Merchants’ program, which will see a blue checkmark added to brand profiles that meet Pinterest’s quality and transparency requirements. As explained by Pinterest: “We’ve launched the Verified Merchant Program with retailers who’ve met our qualifications for high quality customer service experiences through manual review. […]

TikTok Launches Celebrity-Hosted, Daily Live-Streams to Entertain Users Amid COVID-19 Lockdowns

TikTok Launches Celebrity-Hosted, Daily Live-Streams to Entertain Users Amid COVID-19 Lockdowns

TikTok has this week launched a new entertainment and information initiative to help lighten the mood amid the COVID-19 lockdowns, while also giving users a chance to ask questions of experts and engage with celebrities on the platform. Called #HappyAtHome, the initiative will see well-known musicians, actors, comedians and more share a series of live-streams on the platform at 5pm, every day of next week. As explained by TikTok: “We’ve partnered with a wide range of amazing celebrities and creators to launch something special: #HappyAtHome: LIVE!, a week of nightly programming that kicks off today at 5:00 PM PDT and will run each evening through Friday. The goal is simple: share in […]

#SMTLive Recaps: Managing Social Media When You’re Not (Physically) In the Office

#SMTLive Recaps: Managing Social Media When You’re Not (Physically) In the Office

Hello and welcome to another recap of our beloved #SMTLive. We’re happy to have these chats more often now that we’re all WFH for the foreseeable future. To kick off our special quarantine series of #SMTLive, we decided to check in with everyone and see how managing social is going during social distancing. Read on for not only the recap but also a first look at next week’s chat topic. Q1 – For some of you, this may be how you’ve always worked, for others, this is an adjustment. During your time working remote, what challenges, opportunities, and lessons have you faced/learned about social media management? #SMTLive pic.twitter.com/Xy6QIdD6VP — Social […]

8 Ways for Your Business to Stay Ahead During the COVID-19 Outbreak [Infographic]

8 Ways for Your Business to Stay Ahead During the COVID-19 Outbreak [Infographic]

Is your business suffering due to the COVID-19 outbreak? Are you looking for ways that you can adapt to the situation, and help to keep your business afloat? The team from Red Website Design share eight ways to stay ahead of the Coronavirus outbreak in this infographic. Here’s a quick summary: Find leads and customers ahead of time Adapt your services to the current situation Market your solutions with COVID-19 in mind Ensure your services will still be relevant at later phases Identify the challenges to your business Plan solutions with several scenarios in mind Use alternative solutions to maintain daily operation Implement tech upgrades to keep communication flowing Of […]